"Down-to-Earth" Fares button.
Promotional button produced to highlight the "Down-to-Earth" Fares campaign. Metal button with pin; measures approximately 3.5" across.
- Button Details
-
- Date Archived:
- November 1, 2012
- Geography:
- National
- Decade:
- 1970s
- Data Format:
- Image
- Date Created:
- 1978
- Download the full-sized version of this photo
Amtrak introduced the "Down-To-Earth" Fares promotional campaign on the cover of the October 29, 1978 national timetable. The ad read: "'Down-To-Earth' Fares...Where You See What You Pay For! Inflation Fighting Fares With Savings Up To 47% Off Over The Regular Round Trip Fares."
From the Ann Owens Collection.
