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Home > Archives > "Down-to-Earth" Fares button.

"Down-to-Earth" Fares button.

Promotional button produced to highlight the "Down-to-Earth" Fares campaign. Metal button with pin; measures approximately 3.5" across.

"Down-to-Earth" Fares button.

Amtrak introduced the "Down-To-Earth" Fares promotional campaign on the cover of the October 29, 1978 national timetable. The ad read: "'Down-To-Earth' Fares...Where You See What You Pay For! Inflation Fighting Fares With Savings Up To 47% Off Over The Regular Round Trip Fares."

From the Ann Owens Collection.